Marketing is an exciting, face paced career which combines several skills from creative to analytical, perfect for those who like to take on new challenges and are looking for an ever-evolving career path. Our Marketing Communications Management degree is designed to prepare you to be a great leader who can communicate effectively, not only to employees, colleagues and management but through campaigns and with customers.
At Bangor, you’ll learn about marketing management, planning and strategy and marketing communications whilst gaining creative, analytical, social and digital skills. From designing a website, creating content and setting up marketing analytics, to pitching solutions to businesses or evaluating marketing techniques, our range of modules and extracurricular activities are designed to enhance your employability.
You don’t just learn the latest theories about branding, consumer behaviour, innovation, marketing analysis, campaign management, creative and digital marketing, you put it into practice yourself and engage with others who do.
Highly qualified and experienced, our academics bring insight from the worlds of practice and research, grounding your knowledge in real world application. Our marketing expertise includes place branding, social media marketing, marketing by small and micro businesses, PR, and risky consumption, such as smoking and binge drinking. Whilst our management expertise covers strategic management, accounting and reporting, taxation, corporate communication, fiscal management, marketing, sustainability and human resource management.
A marketing communication management degree opens a wide range of career paths. You may choose to become a marketing communication specialist, brand ambassador, social media manager or follow a career in public relations, advertising or event planning.
Why choose Bangor University for this course?
- Boost employability with opportunities for internships, placements, field trips, live briefs and taking part in national competitions like The Pitch and Universities Business Challenge (UBC) Worldwide.
- Course content has been developed to make you a confident leader with clear communications enhancing your employability opportunities.
- Combination of research and practitioner-led teaching. Many of our teaching staff have significant global industrial experience and others are active researchers in business, management and marketing.
- Learn practical skills for the workplace from how to design a website to how to effectively create and run social campaigns.
- Tailor your course to suit your interest, choose from a range of optional modules from across the Business School.