Course overview

Our Global Marketing BSc (Hons) aims to prepare you for career opportunities in marketing management and a range of related marketing fields, like branding, advertising, digital marketing, and market research.

Develop the ‘career-ready’ and practical skills which are in demand from employers around the world.

Examine successful marketing strategies and good management practice using an evidence-based approach.
Learn the fundamentals of how organisations work and what marketing can do to capture the value that makes an organisation viable.
Understand how the global business environment works and how to manage business data, information and people.

Why you should study this course

Real-world experience
The hands-on nature of this course alongside the opportunity to undertake a work placement or internship², aims to provide you with work-ready skills which should help you transition more quickly and easily into your professional career.
London location
Living, studying and even working in London can give you extraordinary exposure to marketing in many shapes and forms.
Industry exposure
Guest marketers from industry discuss their work and offer career advice (subject to availability).
Multicultural learning experience
You’ll have the opportunity to enjoy a truly multicultural experience, since you may be studying alongside students drawn from many countries around the world.
Prepare for your future
You should complete your course with a clear idea of the career options open to you in marketing, whether in-house with a business, within an agency environment, or as an entrepreneur. If you’re interested in starting your own business, you could get business start-up advice and support from our Enterprise Hub.

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3 years

Duration

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Coventry University London (City of London)

Location

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£16,800

Tuition Fee

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Course overview

Why you should study this course

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3 years

Coventry University London (City of London)

£16,800

Book your Free Consultation