Our Tourism and Events Management BA explores the relationship between tourism, events and the wider environment, developing the skills you need to successfully evaluate and manage tourism and stage events in host destinations. The course is designed for students who have an interest in the tourism sector generally and are keen to focus on the dynamic field of events management. The course is designed to provide a combination of the practical elements of events management with an in-depth understanding of the potential impacts of events and their role in developing destination product and destination image. The course takes an international perspective and includes a field trip in each year of study.

The course provides a thorough grounding in the subject and the theoretical principles that underpin tourism and event policy and management, but also has a strong emphasis on skills development for the workplace, including presentation skills, research, data analysis, budgeting, negotiation and content planning. Each student is allocated a personal tutor for academic guidance and pastoral care.

Top reasons to study with us

• Internationally recognised expertise – members of our teaching team are well known for their leading research on both tourism and events. They regularly speak at conferences around the world and their published books and articles are used on courses globally
• Industry partnerships – our location in one of the world’s leading tourism and events destinations, together with the teaching team’s practitioner status, facilitates our many industry links. Your studies will include regular talks from experienced tourism and event professionals as well as visits to venues and major tourism events and the opportunity to experience practical operational environments
• A global outlook – we encourage you to participate in the international opportunities on offer. Previous students have spent semesters in our overseas partner universities around the world and participated in field trips and study visits
• An interdisciplinary course – this degree course brings together the strategic planning, practical operation and business context of tourism and events to produce graduates with a holistic understanding of the whole industry